Currently in beta, Brand Squads will provide a platform for influencers to engage with brands. On the pages there will be a list of the Top 10 and Top 100 influencers for each brand, an activity stream showing content across social media, information about the brand’s recent developments, and access to the brand’s special Perks that can be earned.

As part of this launch, Red Bull will be offering a number of Perks to their top influencers, including a subscription to The Red Bulletin, a 4-Pack of the new Red Bull Total Zero, merchandise, or a VIP experience like a behind-the-scenes look at the X-Games.

Red Bull