‘the operation is very similar to the mid-generational refresh applied today by all car manufacturers to keep the product competitive and attractive to customers without making expensive technical amendments,’ he adds. ‘yet, the transition between the E120 and E9 was particularly important for BMW because the new front gave the car a strong stylistic identity with a recognizable personality. the design with the four round headlights has proved to be a winning style pattern that BMW has been carrying on for over 35 years evolving and proposing it on all its models.’



the interior design is minimalist with simple lines and high quality materials such as wood or hand-stitched leather. it lacks references to the BMW coupés of the 60s such as the four circular instruments that on the CS vintage concept become four small TFT screens two of which are freely programmable. the central hideaway monitor displays navigational and infotainment data.